Aktuelle News & Schlagzeilen

Ross Video expands into experiential technologies with acquisition of Ioversal

Live production technology company Ross Video has acquired Ioversal, an innovator in audiovisual production workflows and the creator of Vertex, a platform for immersive experiences. The acquisition marks Ross Video’s expansion into experiential technologies to strengthen its end-to-end live production ecosystem.

Ioversal brings decades of expertise in media servers and interactive control systems. The Vertex AV production suite has earned recognition through installations worldwide, and has been chosen for interactive exhibits, live entertainment, large-scale productions, and dynamic projection mapping. “Vertex gives our customers a new way to tell their stories”, says David Ross, CEO of Ross Video. “It also extends our live production solutions into the experiential world, opening creative possibilities.”

Ioversal Co-Founders Jan Hüwel and Martin Kuhn comment: “Joining Ross Video is a natural next step in our journey. From the very beginning, our mission with Vertex has been to simplify complex audiovisual productions and give creators the freedom to focus on storytelling rather than technical hurdles. Together, we’ll be able to bring Vertex to an even wider audience and unlock new possibilities for experiential media.”

Ross Video will introduce the Vertex production suite through a series of demos and showcases in the coming months.

www.rossvideo.com

© 1999 - 2026 Entertainment Technology Press Limited News Stories