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PRG expands North American lighting inventory with substantial investment in additional Ayrton fixtures

Production Resource Group (PRG) has invested in new lighting technology from Ayrton Lighting, further expanding its North American inventory with the addition of 500 Ayrton EagleStrike fixtures and 300 Ayrton Veloce Profile fixtures. Building on previous investments in both product lines, the acquisition reflects continued demand for lighting solutions across music touring, Broadway, television productions, and large-scale corporate events.

The Ayrton EagleStrike is the manufacturer’s newest high-impact fixture, launched late last year. Designed for music touring and large-scale live events, EagleStrike is the first LED-source fixture engineered in Ayrton’s product line that’s engineered for outdoor use at long distances. Modified for use in PRG’s GroundControl, it makes “an ideal large-venue followspot”, according to PRG.

PRG also expanded its inventory of Ayrton Veloce Profile fixtures in response to sustained client demand. The versatile fixture has seen broad adoption across entertainment and corporate markets, with recent projects including the Broadway productions “Death of a Salesman” and “Schmigadoon!”, as well as events including Netflix Is A Joke Festival and the Fox Upfront.

Pictured (left to right): Scott Hansen, Chief Operating Officer, PRG; Ben Saltzman, CEO, ACT Entertainment (Ayrton’s exclusive distributor for North America); Mr Jiang, President, Golden Sea; Chris Conti, Chief Production Officer, PRG; Chris Ferrante, President, Ayrton. (Photo: PRG)

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